Inbound Marketing Strategy, Consulting and Solutions

Inbound Marketing
Solutions

Attract prospective customers, nurture leads, close deals and make your customers your brand evangelists through our inbound marketing solutions

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Marketing solutions that support your marketing goals

Marketing is undoubtedly an essential part of every organization. However, traditional outbound marketing is slowly losing its attractiveness due to its interruptive nature. It depends on pushing ads which most people today do not like. However, inbound marketing stands in stark contrast to traditional marketing. It focuses on attracting your prospective customers towards you through an effective combination of meaningful and helpful content, social media interactions and search engine optimization efforts.

Our inbound marketing solutions help you attract the right audience, generate more and better leads, close customers better and delight your existing customers so that they become your brand ambassadors in helping you grow your business.

Why inbound marketing?

Marketing is undoubtedly an essential part of every organization. However, traditional outbound marketing is slowly losing its attractiveness due to its interruptive nature. It depends on pushing ads which most people today do not like. However, inbound marketing stands in stark contrast to traditional marketing. It focuses on attracting your prospective customers towards you through an effective combination of meaningful and helpful content, social media interactions and search engine optimization efforts.

Our inbound marketing solutions help you attract the right audience, generate more and better leads, close customers better and delight your existing customers so that they become your brand ambassadors in helping you grow your business.

Our marketing methodology

7EDGE employs a 4-step methodology to convert strangers into customers and your brand promoters.

Rapid Prototyping
ATTRACT >
  • Blog
  • Social Media
  • Keywords
  • Pages

Attracting people to your web properties does not mean attracting random strangers. It means attracting the right visitors who can become potential leads and ultimately customers. We excel at creating buyer personas of your ideal customers to understand their goals, challenges and pain points so that you can build your offerings around them. We also make use of appropriate tools and techniques to help you attract these buyer personas to your website.

Rapid Prototyping
CONVERT >
  • Blog
  • Social Media
  • Keywords
  • Pages

Once the right audience has come to your website, it is important to convert them into leads by collecting their information. However, in order to obtain their details, you need to offer something valuable in return, which is usually in the form of content. We help you come up with the right content offerings such as eBooks and whitepapers as well as provide you the tools necessary to convert your website visitors to leads..

Rapid Prototyping
CLOSE >
  • Blog
  • Social Media
  • Keywords
  • Pages

Once you have the right visitors coming to your website and getting the right leads, the next logical step is to convert the right leads to customers at the right time. We can help you implement the right tools and techniques such as emails, marketing automation and closed-loop reporting to accomplish closures more effectively.

Rapid Prototyping Rapid Prototyping
DELIGHT>
  • Blog
  • Social Media
  • Keywords
  • Pages

Our inbound marketing methodology does not stop at helping you obtain customers. It goes one step ahead to help you get satisfied customers who can become your brand promoters and help your business grow. We accomplish this through tools such as surveys, emails, smart content and social monitoring.

Why Choose our Inbound Marketing Solutions?

Access to qualified professionals

Our consultants are inbound marketing certified. As such, they follow the best practices of inbound marketing which involve effectively identifying the right buyer personas and where they are in their purchasing journey, and creating and leveraging the right content as well as digital marketing techniques to nurture and convert potential buyers into happy customers.

Industry Recognized

INDUSTRY RECOGNIZED

Trusted By Leaders

TRUSTED
BY LEADERS

Better Conversions

BETTER CONVERSIONS

Our Inbound Marketing Solutions
PORTFOLIO


Our solutions consist of a gamut of tools, strategies and techniques required to execute an effective inbound marketing strategy that helps you achieve the desired results. The following offerings comprise our inbound marketing solutions portfolio.

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