Marketing teams in most enterprises use lead scoring to qualify a lead so that the right leads are sent to the sales team. This is done through a qualification process that helps determine whether pursuing the lead makes business sense. However, scoring every lead manually can be a tricky and difficult process. Predictive lead scoring eliminates this problem by automatically bucketing your leads helping you to identify qualified leads.
Our predictive lead scoring solutions help you identify the most qualified leads from your database using formulas and scoring algorithms so that you pass them onto your sales team faster while improving lead conversion.
Our consultants are experienced and have the necessary expertise in implementing predictive lead scoring solutions that help you nurture and convert more qualified leads into customers.
Predictive scoring helps you identify qualified leads faster which can be quickly passed onto your sales team. Our solutions also help you share with your sales team the lead’s score and the information used to derive the score, which they can use to take immediate action.
Our scoring solution not only helps your marketing team to determine the most qualified leads but also the leads that can be nurtured into becoming qualified leads by identifying ways that can convert them.
Our solutions enable you to interact with leads with low and medium score through emails and social monitoring streams to nurture them and improve their lead scores.
Our predictive lead scoring helps your marketing team pass on only those leads to your sales team that are most likely to convert while you can focus on nurturing other leads. This improves your sales team’s productivity while strengthening relationship between the two teams.
Our solutions help you create reports and analyze them based on the predictive lead scores. You can also create lists of different categories of scores and the contacts falling into these categories as well as see how your contacts are growing over time.